Apr 12, 2022
There is no shortage of beef producers in Central Missouri, but Brook and Larry White of White Angus Ranch are doing things a little different: raising grass-finished beef. Unlike “grass-fed” beef, “grass-finished” means corn and grain are never part of the animal’s diet, resulting in a leaner product. In this episode of OUTdrive, Cliff sits down with the Whites to learn more about their business, passion for customer service, and commitment to consistent quality in both their product and their brand.
In 2010, Brooke and Larry White purchased a plot of land and moved their cattle from Nebraska to Missouri, formally establishing White Angus Ranch. After selling products exclusively to neighbors, in 2013 the Whites decided to make raising beef a full-time business and get involved with local markets. White Angus Ranch specializes in raising premium quality, Black Angus Cattle, for grass-fed and finished beef sales. The Whites are active vendors in the Sedalia Area Farmers’ Market, Camdenton Farmers’ Market, and the Pulaski County Farmers’ Market. In 2016 they launched their website and online presence to sell their products online, shipping beef across the country.
Tune into this episode to hear the story behind White Angus Ranch and what you can do to help support local farmers, producers, and farmers’ market vendors in your community.
What you’ll learn: